Week 12 Learnings

 This week I learned more about SEO but also how to include Social Media into the mix. Social media marketing is something that is a huge passion of mine so this was a very enjoyable week for me. I decided that in order to increase traffic to Target’s website and to raise sales there. I want to make a couple of posts on my social media telling people to go check out my website and to check out Target’s website as well. My main goal this entire semester has been to increase Target’s traffic and to create more awareness for Target’s website. By using social media, I can continue to make this come to pass. I also am working on creating a healthy balance between the paid social media posts and the organic posts. In my opinion, I should have more organic posts rather than paid posts. Mostly because all I am doing is raising awareness.

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