School Stuffs

  This week was an interesting week. So, I got my website up and running but ended up having to use Wordpress instead of Squarespace. No big deal, I’m more familiar with Wordpress. We learned about legal business models this week and what we need to do to obtain it. As far as I know, the one I should be using is an LLC or limited liability company. This means, I’m not liable for my own assets as I am only advertising what Target is selling. That takes some weight off of my shoulders. However, I was reading a few articles and it said that the best one would be a sole proprietorship. I’m going to stick with the LLC though because I feel like it would be easier for me to do and learn. I’m excited to start this but I’m also kind of nervous. I’m hoping that I can figure this out and make sure I’m doing it legally.

This week we had a nice discussion about how to create a site and adding a button to help people check out easier. I’ve decided that I want to use Squarespace as my website builder and I’m going to have a Target Affiliate website. I’m really excited about starting this. I reviewed a couple of websites that gave reviews on products that people eventually bought. Some of the pages on this website that I liked were an about page, a side by side review page, and a little blurb about each product. The about page talked about what the website was and how to look at different products. The side by side review page gave the reviews and gave a little description of what the product was used for. And of course, there was a pay now option. We talked about using pay now buttons through Pay Pal this week. I learned about how to set up an account and how I can help people with their purchases.

  This week I learned a lot more about choosing a good website and choosing a good website host. I chose Squarespace because I really liked how professional it looked. It had many templates to choose from and all of them looked amazing. The only drawback that I saw was the fact that I would have to pay for a domain. The great thing is that it works well with Google Ads and Google Analytics so it’ll be easier to keep track of things like clicks and impressions. I chose Gator host for my hosting domain because it was the cheapest. Price meant the most to me at that point and I wanted to find something that would be in my price range. It also had a discount for signing up. I really liked that. It also works with Squarespace which was high on my list as well. It seemed like the best decision to make based on all of the requirements I had.

 This week we had the opportunity to dive into more business models and learn about what goes into them. we learned about affiliate business models and drop shipping models. After reading about the two models, I really liked learning about the affiliate model. Basically, it’s a model where you advertise other companies’ products and try to drive traffic to that website. It’s very easy to use and can help raise awareness and sales. A drop-shipping model is where you sell different products on your website and have people purchase those products through a third-party website. Both are great models, but I really like the affiliate model the best. It requires more patience and it’s a bit slower to start up, but it has the potential to reap a lot of rewards. Drop shipping is a little risky because you’re going through a third-party website and there could be some conflicts if people want to return their products.